New Feature: Sponsored & Organic Content Filters

Release Date: August 21, 2025

We’ve added the ability to filter leads by Sponsored or Organic content engagement. This allows you to quickly view only the leads who have engaged with your content. You can also still select specific Sponsored or Organic content items to see exactly who interacted with a particular piece of content.

How to use it:

1. Go to the Leads view in IgniteDemand+.
2. Open the Content Engagement filter.
3. Select Sponsored or Organic
4. Optionally, choose individual content items within those categories for deeper visibility.

This update makes it easier to measure ROI, target follow-ups, and focus on the most relevant leads.